News & Press Releases
blu in Brazil
This past weekend in Sao Paulo, Brazil, the No.15 entry for Graham Rahal in the Sao Paulo Indy 300 went blu. Graham Rahal drove the blu eCigs Honda for 71 laps on the track in Brazil. He finished in 19th place, after a strong start. Rahal is optimistic for races going forward, and is happy [...]
Turning SXSW blu
Every year, hundreds of thousands of musicians, trendsetters and taste-makers flock to Austin, Texas during the South by Southwest music festival (“SXSW”). This year, visitors to SXSW found something different in the heart of 6th Street in downtown Austin – the blu™ Electric Lounge. blu eCigs® sponsored the Electric Lounge and invited the hottest up [...]
USPS Lithium Ion Revisions Put Breaks On APO/FPO Shipments
In May of 2012, the United States Postal Service (USPS), the International Civil Aviation Organization (ICAO) and the Universal Postal Union (UPU), made new rulings based around the hazardousness of Lithium Ion batteries when shipped overseas to APO/FPO addresses. At this time it has been determined that any Lithium Ion product is not legally able [...]
blu on the Silver Screen
There has been a recent upsurge in e-cigarette’s appearance in the hands of stars, and the upcoming movie Plurality seems to be following suit. A recent trailer released for the movie features a blu Cig in the hands of one of the actors. Plurality: Directed by Dennis Liu and written by Ryan Condal (Hercules, Paradise [...]
In Case You Haven’t Heard…
Blu Ecigs Acquired By Lorillard In case you haven’t heard, last Wednesday marked a monumental moment here at blu. In continuing efforts to bring you one of the premiere vaping experiences on the market, blu’s assets have been acquired by one of the largest and oldest companies in America, Lorillard, Inc. So what does this [...]
Not all E-Cigs are Created Equal
BLU CIGS PRESIDENT URGES “BUYERS BEWARE”: NOT ALL E-CIGS ARE CREATED EQUAL Look for E-Cigarette Companies with USA-Made Ingredients, Stringent Product Quality Control Standards Charlotte, NC – February 17, 2012 – As the popularity of electronic cigarettes continues to grow, hundreds of small companies and individuals are scrambling to turn out a product – opting for lower production cost [...]
North Myrtle Beach Eliminates E-Cigs from Smoking Ban
blu Cigs President Applauds North Myrtle Beach for Eliminating E-Cigs from Smoking Ban Amid Proposed Bans and Tax Hikes on E-Cigs, South Carolina Town Leads the Way With Rational Thinking Charlotte, NC – February 9, 2012 – This week, the North Myrtle Beach City Council in South Carolina passed the second and final reading of [...]
A Look at blu E-cig’s Silver Screen Cameos from 2011!
Electronic Cigarettes are in the spotlight Unless you’re living under a rock, you’ve likely heard all the buzz about “vaping”, as A-list celebrities – from Leonardo DiCaprio, Lindsay Lohan, Stephen Dorff and Johnny Depp – are lighting up their own e-cigs all over Tinsel Town. Actress Katherine Heigl even shared her penchant for e-cigs with [...]
E-Cigarette Brands Spend More on Advertising and Keep Careful Watch on Health Claims
Check out blu Cigs feature in AdvertisingAge! “E-Cigarette Brands Spend More on Advertising and Keep Careful Watch on Health Claims” Excerpt from Advertising Age article written by Alexandra Bruell: Traditional smokers taking up electronic cigarettes (e-cigarette) might be trying to quit the real thing, but e-cigarette marketers can’t talk about that. In fact, they can’t discuss any [...]
Are Electronic Cigarettes Here to Stay?
As the electronic cigarette craze continues to sweep the nation, the question about its longevity will inevitably come to mind. Simply put: Are these electronic devices, which are designed to mimic the effects of a traditional cigarette, here to stay? Or are they just a passing fad? Destined to go the same route as the [...]

